Words of SWOT

Words can be art.

Life is a balancing act.

Alter your life by altering your attitudes.

Take charge of your own destiny.

Every coin has two sides.

Understand your strengths and weaknesses.

Clearly assess your strengths and weaknesses.

Concentrate on your strengths instead of dwelling on your weaknesses.

Do not misuse your strengths.

Strength comes from commitment.

The more things you plan to do, the more energy you will have.

The higher you go, the better the view.

People take advantage of your weaknesses.

If you reveal a weakness, it can become a strength.

Organize your day in the morning.

Seize every opportunity.

Opportunities are made not found.

Take advantage of the opportunities that are presented to you.

Change brings new opportunity.

Small changes add up to a big change.

The fear of change is usually far worse than the actual change.

The past is the only part of your life that you cannot change.

Most viewpoints should change with time.

Everything is the result of change.

Mistakes are opportunities to learn.

When opportunity knocks, open the door.

If you do not take advantage of an opportunity, then someone else will.

Good products are worth more than they cost.

Everything has its price.

Higher price doesn't necessarily mean higher quality.

Cheap goods always prove expensive.

Do not burn your bridge after you cross.

Don't burn your bridges behind you.

Do not bite the hand that feeds you.

Don't throw away the old bucket until you're sure the new one holds water.
























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potentially positive internal factors


potentially negative internal factors

1. Strong team, very knowledgeable & flexible.
2. Multiple products & sources available.
3. Customer & service oriented. Always can offer very competitive & innovative products.
4. Well experienced and with very good reputation.
5.Speedy & instant in reaction.
6.Easy to communicate & abundant in e-information.

1. In people service business, but limited to get enough capable people.
2. Business is up-and-down with customers.
3. Not so good to play political game with some customers & suppliers.
4.Need more global sourcing & local touch.


potentially positive external factors


potentially negative external factors

1. Old customers always introduce new business & new customers.
2. Grow together with existing customers.
3. More and more strong supports from many suppliers in Taiwan & China.

1. Very keen competition.
2. Greatly affected by customer changes.
3. Must follow business cycle & market shift.


SWOT Analysis

A SWOT analysis is a method for describing your business (or your business proposition) in terms of those factors that have the most impact.

Essentially you nominate the Strengths and Weaknesses of the business (its internal resources and capabilities), then you identify the Opportunities and Threats it faces (factors external to the organisation).

This is an easy, understandable way of identifying key issues and communicating them to others. And to make things even simpler to grasp, the typical SWOT analysis is done on a four-cell grid:

How To Perform a Swot Analysis

A SWOT Analysis is an integral part of a marketing plan and can also be part of a business plan. Knowing what a SWOT Analysis is and how to perform one is very important.

What is a SWOT Analysis?

A SWOT analysis stands for Strengths, Weaknesses, Opportunities, and Threats and is a simple and powerful way to analyze your company's present marketing situation.
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